Magnetic Brooches

Introducing magnetic brooches is one of the best product launches that Miss Milly has ever undertaken. Each season the collection has been refreshed and added to, with the biggest new design additions this season, and these are products that consistently sell out. Once you have a look at them, it’s easy to see why. Brooches have made a comeback over the past five years but pin clasps leave holes in their wake and can be fiddly to use. With a magnetic brooch, you just pull the two pieces apart, position it where you want and attach back together. The magnet is really strong and reliably holds in place. And you don’t have to limit its use to coats and jackets. Jazz up bags, hats and even use as a scarf pin on heavier weight styles. The magnetic brooches are really effective on the currently fashionable bags with changeable straps.



With regards to design, we create an eclectic collection of abstract and geometric designs alongside cute animals and birds. But it’s probably the tree of life designs that sell best and we have several of those, updating to new colours and styles each season.



The magnetic brooches allow for great creativity in retail displays, attaching them to other accessories for an increased transaction value or using radiators, metal sheets or Miss Milly’s own acrylic display stands or strut cards. Selling brilliantly all year round, these fantastic items do even better for Mother’s Day and Christmas gifting. And we often get reports from retailers that customers buy them in multiples, sorting out their gift dilemmas for several recipients in one easy go.